by Ashley Newland |
Please see our current position on the #StopHateforProfit movement below.
On 20 June 2020, REI announced that they were pulling all their Facebook/Instagram advertising for July in support of the US's NAACP and ADL who are leading a push for changes at Facebook due to "repeated failure to meaningfully address the vast proliferation of hate on its platforms".
We have the highest regard for REI and, as a stockist of the Scrubba wash bag, we are standing by REI. While we are a small company with a small Facebook spend in the US, but we pledge not to spend any money on US Facebook/Instagram marketing for July and potentially beyond.
The motivation for the boycott against Facebook/Instagram was set out in the Los Angeles Times:
"They [Facebook] allowed incitement to violence against protestors fighting for racial justice in America in the wake of George Floyd, Breonna Taylor, Tony McDade, Ahmaud Arbery, Rayshard Brooks, and so many others. They amplified white nationalists by including news sources with known extremist ties into their 'fact checking' program. They turned a blind eye to blatant voter suppression in their platform."
We will monitor the situation in countries outside the US and take action as appropriate.
Thanks for your time.